Pre-spend creative intelligence · built for DTC

Know which ad wins before you spend a dollar.

VizierAds scores every creative's predicted ROAS before launch, then runs the winners through a guard-railed, fully-audited testing loop. Built for DTC.

Book a pilot See how scoring works

3 pilot brands per quarter.

The VizierAds Live Board: six live creatives with stage gates, daily budgets, spend, hook rate, CTR and CPC, plus spend-today, guardrail version and kill-switch status — The Live Board — every creative, its stage gate, and its numbers. Shown with demo data.

The problem

Ad testing is paying to learn what you could have predicted.

The standard playbook burns real budget to find out what a good model already knows.

Most creative tests lose — you fund every one of them

Only 12–20% of creative tests beat their control, per published industry meta-analyses. Everything below that line is tuition, paid by you.

source: published industry meta-analyses

Agencies charge a % of spend to guess

The traditional model earns more when you spend more — whether or not the creative ever had a chance.

AI ad tools are black boxes with no audit trail

You get a dashboard of outcomes and no record of the decisions that produced them — or why.

The loop

How scoring works

One loop, four gates. A creative earns its budget at every step — it is never assumed.

Generate

A weekly slate of genuinely different hooks, formats, and angles — real variance, not ten crops of one idea.

Predict

A calibrated pre-spend ROAS score for every creative, before the first dollar leaves your account.

III

Gate

Stage-gated budgets, hard caps, and a kill-switch. Spend is earned, never assumed.

Prove

Every decision logged hourly. Score vs. actual published to you — not marketing-page accuracy claims.

The difference

We show our work.

A vizier who can't show the reasoning is just another courtier. Four commitments, in writing:

No black box — read every decision the system made, hourly.
No spend-to-learn — prediction comes first.
No vanity accuracy — you get calibration curves on your own data.
No lock-in — public pricing, cancel anytime.

decision-log · hourlyaudited

14:00:07  score    cr_0142  predicted_roas 2.41 ±0.38
14:00:09  gate     cr_0142 → stage-1   cap $4/day enforced
15:00:03  kill     cr_0117  hook_rate 0.11 < 0.20 · spend stopped
16:00:05  promote  cr_0142 → stage-2   earned: hook_rate 0.31
17:00:02  publish  score_vs_actual → client ledger

illustrative format — yours shows your creatives, your numbers

Services

What we run for you

Every service runs on the same loop — hooks proven by paid traffic, decisions on the record.

Predicted-ROAS Creative Testing

Every creative scored before launch. Only predicted winners earn budget, inside a guard-railed test structure.

Landing Pages at ad velocity

Hook-matched page variants shipped in 48 hours, so the click lands on the exact promise the ad made.

Holdout-verified A/B programs

Pre-registered tests with honest base rates. A result is a result — never a story.

AI-Commerce Readiness

Get your products recommended by ChatGPT and AI search, aimed at queries with proven purchase intent.

Book a pilot

Put your next launch on the record.

3 pilot brands per quarter. Tell us where to look — we'll reply within one business day.